Posts under the Topic:
Shopping
23.04.2019
The purchase journey: what role do brand preferences play?
A study conducted by Wavemaker on purchasing behavior shows how important brand preferences are for purchasing decisions.
28.02.2019
Benefits promote usage
Online sales via shopping apps are increasing, but usage remains constant. Merchants should make sure their apps are actually used. Added value and personalization help score points.
16.11.2018
Social selling: New features, new luck
These are the features with which social platforms are again trying to profit from eCommerce.
09.07.2018
Instagram shopping: how to get started
By observing just a few rules, online shops can benefit from selling their products directly from the platform.