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Content marketing is not only gaining in importance in the B2C environment. More and more B2B companies are relying on digital content.
A study conducted by Wavemaker on purchasing behavior shows how important brand preferences are for purchasing decisions.
Parallel to the rise of language assistants, voice search is becoming increasingly important, and this includes SEO.
A new CRM system, virtual and augumented reality, content marketing, investing in startups and eSports: We're talking about soccer.