Sirdata is specialized in data collection and processing. The companys purpose is to help publishers and advertisers to deliver value to receptive audiences as to uplift user experience. Sirdata collects, in the strictest respect of data protection and privacy, the raw browsing data of web users. By analyzing the semantics of each web page visited, Sirdata identifies weak signals of users' interest and scores in real time their degree of intent. A know-how that allows the company to create audience segments – intent, interest, life events, demographics, audience extension, brand - according to the targeting strategies of each brand. Sirdata allows publishers to monetize their website traffic by becoming data contributors, and marketing professionals to enrich their customer knowledge and enhance more precisely their datamarketing strategies through their tools. You can see our latest products information on www.sirdata.com or by joining our team.