Philipp Markmann (L'Oréal Deutschland), Tim Alexander (Deutsche Bank), Florian Haller (Serviceplan Group), Kirsten Brückner (Mobile.de)
We are in the midst of a new Era of Marketing. It´s overwhelming: What once was set in stone is slowly fading away. But, hey, how great is that? Everything can be re-organized and re-invented – that´s the dynamic attitude of three CMOs of top brands. Learn from those innovative leaders how to adopt Data Management Platforms, Blockchain as well as AR, VR and AI enriching marketing communication, increasing reach and building awareness like never before.