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Facebook & Instagram Advertising – How to bid & optimize (advanced)
You have already run ads on both Facebook and Instagram or at least one of these platforms and want to…
It’s A Great Day to Video: Driving Impact with Facebook Video Ads
Video content and consumption are booming on Facebook and Instagram - but what about video advertising? Does it really create…
Creating Mobile-Ready Video for Facebook and Instagram
Creating engaging and creative video content is a necessity in the age of social. But when it comes to mobile…
Social Ads Funnels – Wie sich auch die schwierigsten Produkte über Facebook & Co. verkaufen lassen
Fashion, Retail, Food – alles dankbare Produktgruppen, die sich nahezu mühelos über Facebook und Instagram an kaufwillige Nutzer vermarkten lassen.…
Factors for Successful Video Advertising in times of Google & Facebook: The Return of Owned & Operated Inventory
The Internet is constantly changing, especially in the Mobile segment. Videos become increasingly important: to tell stories, spread news and…
Facebook, Inc.
Hall 06 | Stand A041 B040
Christina Keller
Christina Keller leads the ‚Creative Shop’ for Facebook and Instagram across the Central European region. Together with her team, she…
Stan Chudnovsky
Stan Chudnovsky is Head of Product for Messaging at Facebook. Prior to Facebook, Stan was VP of Growth and Global…
Take C.A.R.E.: DMEXCO 2018 launches debate on the future of the digital economy
...on Facebook (https://www.facebook.com/DMEXCO/) and Twitter (https://twitter.com/dmexco).   DMEXCO meets I...
Ben Wood
Ben oversees the strategic relationship between Facebook and the agency community in the region, targeting sustained growth and the development…
Martin Ott
As VP Central Europe at Facebook, Martin Ott is responsible for the development of Facebook’s business in the region Germany,…
Final countdown: the last news prior to DMEXCO 2018
...and visitors starting Tuesday afternoon with #DMEXCO18. Facebook (facebook.com/DMEXCO/) will...
Scott Hannan
Scott Hannan is Head of Product Marketing at Pinterest, where he’s responsible for launching and driving adoption of new advertising…
dmexco goes for greater quality in 2018
...as Adobe, Facebook, Goldbach Group, Instagram, IP, Payback and Teads,...
Jim Squires
As head of Instagram Business, Jim is responsible for helping businesses of all sizes market successfully on the platform. Prior…
Dominique Delport
Dominique is a graduate of the EM Lyon (École Supérieure de Commerce de Lyon) and a winner of the MBA…
Olcay Buyan
Olcay leads the Technical Product and Portfolio Management at Red Bee Media (part of Ericsson). Where he and his colleagues…
Noha Bashir
Ms. Noha Jimena Cos Facebook EMEA Team Lead – Blueprint...
Josef Springl
Mr. Josef Bashir Facebook Blueprint In-Person Training 238...
Nadine Neubauer
Ms. Nadine Neubauer Facebook Germany GmbH Product Marketing Manager Central...
Christian Strobl
Christian Strobl is a self-taught full-stack hacker and has been programming since he's 11 years old. As CEO of Hackerbay,…
Torsten Mueller-Klockmann
Mr. Torsten Mueller-Klockmann Facebook Marketing Science Lead, DACH 238...
Jin Choi
Mr. Jin Choi Facebook Group Director, DACH 238...
Andreas Rau
Mr. Andreas Rau Facebook Germany GmbH Head of Media Agencies...
Technology Partner
Der Millennial-Code: Wie Werbung in sozialen Netzwerken funktioniert
Millennials mögen keine Werbung. Alles Unsinn, behauptet Benedikt Böckenförde, Gründer und Geschäftsführer von VISUAL STATEMENTS. Mit seinem Unternehmen erreicht er…
Steve Webb
Mr. Steve Webb Facebook Director EMEA Publisher Solutions 238...
Kristian Costa-Zahn
In February 2018 Kristian Costa-Zahn started working as Director Creation & Innovation at the EndemolShine digital studio Beyond, after working…
DMEXCO goes Art: Artist Albrecht Behmel creates “DMEXCO Blockchain Originals”
...original audio material, at http://dmexco.com, www.facebook.com/dmexco, http://twitter.com/dmexco, and www.youtube.com/dmexcovideo. text...
DMEXCO launches podcast – RMS on board as partner
...material, at http://dmexco.com, www.facebook.com/dmexco, http://twitter.com/dmexco, and www.youtube.com/dmexcovideo.     About...
DMEXCO 2018: All partners & sponsors
...and the podcast, at http://dmexco.com, www.facebook.com/dmexco, http://twitter.com/dmexco, and www.youtube.com/dmexcovideo. text...
Mobile meets Conversational Design! Wie KI-basierte, dialogische Nutzererlebnisse via Smartphones und Voice Devices den Kundenwert von morgen definieren.
Das Seminar fokussiert sich auf das Thema Conversational Design, dem Überbegriff für KI-basierte, dialogische Nutzeranwendungen wie bspw. Chatbots oder Voice…
Wie Amazon den Werbemarkt aufrollt: Präzises Marketing mit Amazons Datenschatz
Die Amazon Advertising Platform (AAP) bietet im Display- und Programmatic-Umfeld eine Verknüpfung aus maximaler Reichweite sowie dem Datenschatz von Amazon…
Dominik Matyka
Dr. Dominik Matyka (35) is a serial entrepreneur with extensive digital experience having founded multiple companies of which he successfully…
Lufthansa FlyingLab: DMEXCO 2018 starts above the clouds
...stories, events and the podcast, at http://dmexco.com, www.facebook.com/dmexco, http://twitter.com/dmexco, and...
Dominik Matyka
Dr. Dominik Matyka (35) is a serial entrepreneur with extensive digital experience having founded multiple companies of which he successfully…
The Power of Messaging as a Marketing Channel
Messaging is a rich marketing channel. With the explosion of mobile messaging, big and small brands are beginning to seriously…
The Ultimate Conference about Push Notifications with the exceptional testimonial of bonprix!
We are thrilled to invite you to our ambitious Seminar on Push Notifications for Mobile Apps, Websites & Facebook Messenger!…
DMEXCO brings Milko Malev on board as Director Communications & Media
...original audio material, at http://dmexco.com, www.facebook.com/dmexco, http://twitter.com/dmexco, and www.youtube.com/dmexcovideo.  ...
dmexco: Take C.A.R.E. is the motto for 2018
...sounds of dmexco 2017, can be found at www.dmexco.com, www.facebook.com/dmexco,...
dmexco completes its management team: Dr. Dominik Matyka named Chief Advisor
...and original audio material, at www.dmexco.com, www.facebook.com/dmexco, www.twitter.com/dmexco, and www.youtube.com/dmexcovideo....
Privacy Policy
...Hubspot Forms Facebook Diese Cookies können Sie als Person nicht...
Judith Kühn joins dmexco as new Director Conference
...2017, can be found at www.dmexco.de, www.facebook.com/dmexco, www.twitter.com/dmexco and www.youtube.com/dmexcovideo....
New CI and Website: DMEXCO shows off a New look for its 10th Edition
...at www.dmexco.com , www.facebook.com/dmexco , http://twitter.com/dmexco , and www.youtube.com/dmexcovideo ....
DMEXCO 2018: New Tickets, Stable Prices
...original audio material, at http://dmexco.com, www.facebook.com/dmexco, http://twitter.com/dmexco, and www.youtube.com/dmexcovideo. text...
Start-up Highlight: DMEXCO Brings SevenVentures Pitch Day 2018 to Cologne
...and original audio material, at http://dmexco.com, www.facebook.com/dmexco, http://twitter.com/dmexco, and www.youtube.com/dmexcovideo....
The speaker highlights at DMEXCO 2018
...original audio material, at http://dmexco.com, www.facebook.com/dmexco, http://twitter.com/dmexco, and www.youtube.com/dmexcovideo. text...
DMEXCO partners with Unilever Foundry to launch start-up innovation showcase
...at http://dmexco.com, www.facebook.com/dmexco, http://twitter.com/dmexco, and www.youtube.com/dmexcovideo.     About Unilever...
Genauer, Sicherer, Effektiver – Das häufig ungenutzte Potential von First-Party-Daten
Durch die neue DSGVO macht der Gesetzgeber den Unternehmen faktisch die Vorgabe, sich stärker auf ihre eigenen Daten zu fokussieren,…
Powered by the Silicon Dragon: New Take on Digital Transformation
While most people still believe that Silicon Valley is the epicenter of digitization, China has become the largest and fastest…
Battling the Behemoths: Can AI Level the Playing Field?
With audience and media spend increasingly concentrated among players like Google and Facebook, it's getting harder and harder for both…
Keeping Pace: Media in Times of Change
Publishers and media companies face ever greater challenges in the course of their digitization. It’s not just about defending the…
Innovation in Video: Live Interactivity is the Key
Interactive live video is emerging as a new genre and a new business model. Different forms of engagement, either purchasing…
BurdaStudios Publishing presents BUNTE.de: How to become Germany’s leading content destination for women
Find out how the BUNTE.de team has created a unique platform for this traditional brand, which today reaches more than…
The 3 C’s of Professional Messenger Communication: Content, Chats & Chatbots
Now more than ever before, it makes sense to consider how messengers can strengthen the company’s marketing and customer support…
Klare Positionierung statt Werbefloskeln – Erfolgsfaktoren für Marken in der digitalen Welt.
Der Erfolg von Marken in der digitalen Welt liegt darin, die richtigen Zielgruppen mit den richtigen Inhalten zur richtigen Zeit…
CRM-Onboarding – Bestandskunden effektiv über digitale Plattformen (re)aktivieren
Im Zuge des verschärften Wettbewerbs ist eine wirksame Bestandskundenkommunikation essentiell für den Erfolg. Die Kunden sind heute vermehrt auf sozialen…
Reviews, Voice and local search… and further fundamental changes in Consumer Behaviour
Potential customers use a variety of third-party platforms, such as navigation services, apps, voice tools, digital assistants, search engines, chatbots…
DMEXCO 2018: Digital economy puts people front and center
...as photos, stories, events and the podcast, at http://dmexco.com, www.facebook.com/dmexco,...