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The media video industry is always in a changing/transition mode, in fact it’s a vertical that shows the highest growth however has its own challenges and opportunities for the industry going forward.
Agenda for the session:
Keynote speaker Rafi Ton CEO Nuviad – The RTB environment is littered with fraud. It is estimated that $6 billion is being stolen from advertisers every year due to online ad fraud. Recent survey by eMarketer in the US and UK lists Programmatic fraud as the #1 obstacle to adoption of programmatic advertising. Bots account for 11% of display ad views and 23% of video ads. NUVIAD developed Sentinel – the industry’s first Real-time RTB anti fraud solution for SSPs, Exchanges and DSPs. Instead of fighting with your customers for refunds due to fraud, NUVIAD Sentinel blocks fraudulent RTB transactions before they reach your customers and demand partners.
* Moderator Oren Nauman 11stream
* Gilad de Vries, SVP Strategy Outbrain
* Asaf Hachmon Head of Business Development Wise Data Media
Semion Rotshtein CEO Cydersoft
Cydersoft offers a comprehensive set of mobile video advertising technologies and monetization services that leverage its home-grown scalable VideMob platform. VideMob combines a built-in real-time anti-fraud solution and machine learning technologies with RTB and programmatic processes to optimize publisher yield and advertiser efficiency.
It’s the value of bringing audiences and content together. We delight readers, create revenue, drive engagement and breed consumer insight, bringing premium publishers and marketers of all sizes into the world’s most vibrant content marketplace.
Wise Data Media
Wise Data Media is an artificial intelligence (AI) real-time bid management system that drives wise marketing decisions across all digital channels
During this session we are going to touch on the most important topics this industry currently facing:
Here is partial list of companies that will attend:
OpenX, Kineto, Woobi, Amdocs, MGID Inc, Quantum, Earth TV, Reveelz, Appreciate, Jinni, Magisto Fruzzel, Youappi, Paperless Inc., Evolve Media, ConvertMedia (Taboola), NUVIAD, Vexigo, Pulsepoint Cedato, Outbrain, Fuel Digital Media Limited, limelight, Native Ads, Wiseroll, Surfboard Digital E COMMERCE ONE TO ONE MONACO, Wisemedia, Media Impact Nordic AB LEAD’IN, Lancio Entertainment DQ&A Media Group, News UK, Mars Media Group, Cydersoft Crazy 4 Media,StartApp, Deutsches Mode Institut, Gartner, Pacifica,Quantcast, Play Games, Amazon, News and media holding, a.s., Play Games a.s., PACIFICA, Gartner
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